Exam (elaborations)
MNG2602 ASSIGNMENT 1 DUE 3 APRIL 2024
- Institution
- University Of South Africa (Unisa)
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Assignment 01Contemporary Management Issues
MNG2602
Name:
Student No:
Due date: 03 April 2024
, Section A
Question 1
The manager who wrote the report is Riaan Hanekom, who holds the position of Chief
Financial Officer (CFO). This is indicated at the bottom of the "Normalised results"
section on page 46 of the Integrated Annual Report (IAR).
Question 2
"Building better communities" by PEPKOR contributes to the Sustainable
Development Goal (SDG) related to "Quality Education" (SDG 4). This is because
PEPKOR mentions its commitment to education and empowerment in the context of
building better communities, which aligns with SDG 4's aim to ensure inclusive and
equitable quality education and promote lifelong learning opportunities for all.
Question 3
The corporate-level strategy followed by PEPKOR when launching PAXI, as described
in the "Closest to our customers" paragraph on page 54 of the Integrated Report (IR),
appears to be a diversification strategy.
Diversification is a corporate-level strategy where a company enters new markets or
develops new products that are distinct from its current offerings. PAXI is a parcel
delivery service mentioned in the paragraph, which indicates PEPKOR's expansion
into the logistics and courier services sector, diverging from its traditional retail focus.
By launching PAXI, PEPKOR aims to leverage its existing network of stores and
distribution points to offer additional services to its customers. This strategy allows
PEPKOR to capitalize on its established presence in communities, utilizing its
extensive retail footprint to provide convenience and accessibility in parcel delivery
services.
Diversification into courier services like PAXI aligns with PEPKOR's goal of being
"closest to our customers" by offering a broader range of solutions that meet their
needs beyond traditional retail products. This strategy enhances customer loyalty and
strengthens PEPKOR's position as a trusted brand by providing added value and
convenience to its customer base.
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