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MNM3702 ASSIGNMENT 3 SEMESTER 1 2024

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MNM3702 ASSIGNMENT 3 SEMESTER 1 2024

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  • April 3, 2024
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  • 2023/2024
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passmatetutorials@gmail.com MNM3702 0612521185/0717513144/0680538213


DISCLAIMER: THIS IS NOT AN OFFICIAL GUIDE FROM UNISA. THE REPORT IS
NOT PREPARED NOR APPROVED BY UNISA, RATHER REPRESENTS A
POSSIBLE SOLUTION TO THE TASK CONSISTENT WITH THEORY MARKETING
RESEARCH (MNM3702). THIS ASSIGNMENT IS INTENDED TO ASSIST
STUDENTS IN GETTING STARTED WITH THEIR ASSIGNMENT, AND IN NO CASE
THIS DOCUMENT SHOULD BE USED FOR CHEATING. WE BELIEVE THIS WILL
BE A GOOD STARTING POINT AS IT WAS PREPARED BY OUR TEAM OF
PROFESSIONAL PRIVATE TUTORS WHO ARE EXPERTS IN THE FIELD, AND IT
WAS PREPARED USING VARIOUS SOURCES. ANY SIMILARITY WITH ANY
EXISTING THEORY OR DISCUSSION BY OTHER AUTHORS IS EXCUSED. THE
AUTHORS HOWEVER DO NOT CLAIM MONOPOLY TO KNOWLEDGE HENCE
MODIFICATION OF THE ANSWERS CONTAINED IN THIS FRAMEWORK MAY NOT
BE PROHIBITED AS IT CONTRIBUTES TO EXPANSION OF KNOWLEDGE. FOR
ANY FURTHER GUIDELINE ABOUT THE INFORMATION CONTAINED HERE AND
THE MODULE IN GENERAL, CONTACT PASSMATE TUTORIALS.

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, passmatetutorials@gmail.com MNM3702 0612521185/0717513144/0680538213



Table of Contents
Introduction ................................................................................................................ 4

QUESTION 1 ............................................................................................................. 4

secondary data ....................................................................................................... 4

Syndicated data .................................................................................................. 4

Published Secondary data .................................................................................. 4

QUESTION 2 ............................................................................................................. 5

Advantages of Secondary Data: ............................................................................. 5

Ease of access .................................................................................................... 5

Low cost or free................................................................................................... 5

Time-saving ......................................................................................................... 6

Allow to generate new insights from previous analysis ....................................... 6

Longitudinal analysis ........................................................................................... 6

Anyone can collect the data ................................................................................ 6

A huge amount of secondary data with a wide variety of sources ....................... 6

QUESTION 3 ............................................................................................................. 6

Data collection method ........................................................................................... 7

Types of questions .................................................................................................. 7

Sample size ............................................................................................................ 7

Hardware required .................................................................................................. 7

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