Exam (elaborations)
MNM3602 ASSIGNMENT 3 RETAIL BUYING
- Course
- Retail buying (MNM3602)
- Institution
- University Of South Africa (Unisa)
Mnm3602 assignment 3 retail buying..add me on for further assistance.
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MNM3602-24-S1 Assessment 3QUIZ
Started on Wednesday, 8 May 2024, 10:24 AM
State Finished
Completed on Wednesday, 8 May 2024, 11:16 AM
Time taken 51 mins 30 secs
Marks 16/25
Grade 64 out of 100
Question 1
Retail buying best fits under ... in the marketing strategy.
Correct
Mark 1 out of 1 Select one:
a. promotion
b. distribution
c. product
d. pricing
Retailing best fits under distribution in the marketing strategy, as it deals with the
process of getting the customer and the producer in the same place, at the same
time. Promotion is about communicating with the customers; product is about
selecting or creating a need satisfying offering and pricing is about finding the right
amount that customers will pay.
Retailing best fits under distribution in the marketing strategy, as it deals with the
process of getting the customer and the producer in the same place, at the same
time. Promotion is about communicating with the customers; product is about
selecting or creating a need satisfying offering and pricing is about finding the right
amount that customers will pay.
, Question 2 Which one of the following statements best describes a fashion product?
Correct
Mark 1 out of 1 Select one:
a. Bread and maize sell throughout the year and are not influenced by seasons.
b. Sleeveless jackets were top sellers in 2020 after Ariana Grande and Lady
Gaga wore them to the Grammy Awards.
c. Plain white t-shirts have been worn by pop stars since the 1950s.
d. Chocolate sells especially well at Easter every year.
Fashion products are those that are trendy for a short while and then disappear, often
for years, before becoming popular again (if at all). Staple products, on the other hand,
are products that sell well over time and continue to sell well, regardless of season or
trend. Plain white t-shirts that have been popular since the 1950s are, therefore, staple
products, as are bread and maize, that sell well throughout the year. Chocolate sells
well throughout the year, but especially well over Easter; yet, it is still a staple product.
Sleeveless jackets that were briefly popular in 2020, due to celebrities wearing them,
are a typical example of a fashion product.
Fashion products are those that are trendy for a short while and then disappear, often
for years, before becoming popular again (if at all). Staple products, on the other hand,
are products that sell well over time and continue to sell well, regardless of season or
trend. Plain white t-shirts that have been popular since the 1950s are, therefore, staple
products, as are bread and maize, that sell well throughout the year. Chocolate sells
well throughout the year, but especially well over Easter; yet, it is still a staple product.
Sleeveless jackets that were briefly popular in 2020, due to celebrities wearing them,
are a typical example of a fashion product.
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