Exam (elaborations)

MNG2702 Assignment 2 (726520) Detailed Researched Answers Due 15th September 2023 - ACE This Assignment!

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MNG2702 Assignment 2 Semester 2 2023. Detailed Researched Answers Due 15th September 2023 - ACE This Assignment! Referencing and Reference List Included!

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MNG3702
Strategic Implementation and Control IIIB

, MNG3701 Assignment 2 (726520) Due 15th September 2023

Questions Covered:
Question 1 .................................................................................................................. 2
1.1 The Netflix case presents us with several examples of strategy formulation
and implementation. ............................................................................................... 2
1.2 Change is a fundamental strategy implementation element. Identify an
example of evolutionary change at Netflix. ............................................................. 4
Extra: ...................................................................................................................... 5
1.3 Apply an analytical model for planned change to Netflix for bringing video
games into its mobile streaming app. The model that you use should be founded
on the principle that change needs to be context-specific and that the approach to
change that the company chooses should be based on a thorough analysis of (i)
the context within which change is taking place; and (ii) a series of decisions
around the way in which change is to be managed. ............................................... 6
Extra ....................................................................................................................... 8
Question 2 ................................................................................................................ 11
2.1 Limited absorptive capacity is a barrier to organisational learning. Make a
judgement with regards to the absorptive capacity of Netflix, based on the four
dimensions thereof. .............................................................................................. 11
Extra: .................................................................................................................... 12
Question 3: Strategy should be part of everyone’s job. ............................................ 14
3.1 Apply the strategic initiative management process to Netflix. In your answer,
you need to explain each of the 5 phases of the strategic initiative management
process theoretically. Then, you need to apply it to Netflix as the company is
planning to bring in video games into its mobile streaming app. ........................... 14
Question 4 ................................................................................................................ 16
4.1 Explain any five cultural indicators that can be used to gauge the health of
Netflix’s culture. .................................................................................................... 16
Question 5: A strategic leader has a responsibility towards several key stakeholders.
................................................................................................................................. 19
5.1 Identify the key stakeholders of Netflix. In your answer, you need to explain
how responsible strategic leaders at Netflix should manage each of its key
stakeholders. ........................................................................................................ 19
Question 6 ................................................................................................................ 21
6.1 Identify the most important strategic risk originating from the external
environment of Netflix. .......................................................................................... 21
6.2 Identify the risk response to the identified strategic risk in question 6.1.
Substantiate your answer. .................................................................................... 23
References: .............................................................................................................. 25

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Exam (elaborations)

MNG2702 Assignment 2 (726520) Detailed Researched Answers Due 15th September 2023 - ACE This Assignment!

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