Exam (elaborations)
MNM2615 Assignment 3 PORTFOLIO (COMPLETE ANSWERS) Semester 1 2024 - DUE 24 May 2024
- Course
- MNM2615
- Institution
- University Of South Africa
100% TRUSTED WORKINGS, EXPLANATIONS & SOLUTIONS
[Show more]
Content preview
MNM2615Assignment 3
PORTFOLIO
(COMPLETE
ANSWERS)
Semester 1 2024 -
DUE 24 May 2024
CONTACT:
Visit the same SME/SMME as for Assignments 01 and have a final discussion
with the owner or manager of the enterprise about conducting business in
Africa. Here are a few questions you can use to help you with the
, conversation to gather the information you will need to answer the questions
in Assignment 03: • What is the impact of social media? • What is their social
class? • What is the generic marketing communication model of the
SME/SMME? Note that you need to understand the theory surrounding these
topics before visiting the SME/SMME. The format of your final portfolio
(Assignment 03): Section 1: Background of SME/SMME Provide a summary
on the background of your chosen SME/SMME. In the background, provide
information on the products or services the SME/SMME offers, where it is
situated and who its current customers are (a maximum of one page
discussion). (5)
Section 1: Background of SME/SMME
Objective: Provide a comprehensive summary of the SME/SMME, including
products or services offered, location, and customer base.
Steps to Gather Information:
1. Interview the Owner/Manager: Schedule a final discussion with the
owner or manager of the SME/SMME. Use the following questions to
gather detailed information:
Can you describe the main products or services your business
offers?
Where is your business located, and why did you choose this
location?
Who are your primary customers? (Consider demographics,
geographic location, purchasing behavior, etc.)
2. Research and Observation: Supplement the interview with your own
observations and any available documentation or online resources
related to the business.
Template for Section 1:
1. Introduction:
Briefly introduce the SME/SMME, including its name and industry.
2. Products/Services:
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through EFT, credit card or Stuvia-credit for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying this summary from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller Solutionist. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy this summary for R47,31. You're not tied to anything after your purchase.
Can Stuvia be trusted?
4.6 stars on Google & Trustpilot (+1000 reviews)
69052 documents were sold in the last 30 days
Founded in 2010, the go-to place to buy summaries for 15 years now