Summary
Summary Consumer Studies 2024
- Course
- Consume Studies
- Institution
- 10th Grade
Consumer Studies 2024 Contextual Questions The Consumer Consumer Behavior Table Etiquette Case Study
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1CONSUMER
STUDIES
GRADE 10
JUNE
EXAM
2024
These notes have been compiled using the following papers from: IMPAQ JUN 2020,
IMPAQ JUN 2021 & IMPAQ JUN 2022.
This information/answers are from the memorandum (so there are more possible
answers). Some information is repeated - I want to show you the different ways in which
the same information is asked. I encourage you to answer the calculation/illustration
questions without even looking at the answers.
Good luck: Juffrou Ansie
@ Juffrou_Ansie
, 2
Contextual questions
A rational decision. A teenager makes the choice to prepare thoroughly for the
exam instead of using sneaky notes in the exam room. The
type of decision made is known as a rational decision.
Makro is a good example of a wholesaler that mostly sells
products in bulk at relatively low prices.
The main aim of the Proudly South African campaign is to
promote job creation and pride in local products. A standard
for membership of the Proudly South African campaign that
companies must meet:
At least 50% of the production costs must be spent in South
Africa.
Simple Simple carbohydrates break down into sugar very easily,
carbohydrates meaning they provide high levels of energy immediately.
However, this also causes sugar and energy levels to drop just
as quickly. Simple carbohydrates are usually processed and
contain a lot of sugar.
Complex Complex carbohydrates take longer to break down, meaning
carbohydrates they provide sustained energy over a longer period of time,
without the sudden drop in energy levels.
Strawberries A good source of antioxidants
The main function of The main function of carbohydrates is to provide energy and
carbohydrates ensure good digestion. Most Hindus and Buddhists are
vegetarians and will therefore include carbohydrate rich
foods in their diet.
Salt Consuming too much salt in fast food will increase the risk of
hypertension.
SABS Mark & Trade Types of information that will best reflect the quality of a
Name product on a food label
@ Juffrou_Ansie
, 3
Causes of natural Oxidation, enzymes and moisture absorption
spoilage in food
Mold Fluffy growths on the surface of food.
Bacteria Often no change occurs in the appearance, taste and
texture of food.
Yeasts Gas bubbles arise due to fermentation taking place.
Gourmet The term gourmet refers to good or delicate dishes.
Al fresco Eating outdoors is known as al fresco.
Exhibition The way products are arranged on the shelves.
Target group A specific group of consumers at which a company targets its
products and services.
Buzz Marketing Word of mouth advertising of products or services when
consumers tell friends and family about them.
Assignments The advertising technique below that is successfully used to
get consumers to act
Examples of meat Peanuts, soybeans, eggs
alternatives
Vitamins A, D, E and Vitamins that are stored in the body and do not need to be
K taken every day. Fat soluble vitamins
Malnutrition Poor nutrition caused by too much or too little food.
Dietary guidelines Guidelines to help people make food choices and in which
scientists have classified foods into food groups.
Balanced meal A meal that includes all the food groups to provide the body
with a variety of nutrients.
Word of mouth A form of free advertising
advertising (buzz
marketing)
@ Juffrou_Ansie
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