COM2603 Assignment
1 (COMPLETE
ANSWERS) Semester 2
2024 - DUE August
2024 ; 100% TRUSTED
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solutions and
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ADMIN
[COMPANY NAME]
,SECTION 1 INTERCULTURAL COMMUNICATION
QUESTION 1 Explain the concept of ‘global village’ and discuss
the role of technology in facilitating human communication. (10)
QUESTION 2 Discuss the view of communication as symbolic
and provide two examples of symbolic communication from your
own culture. (5) QUESTION 3 Provide an explanation of
Individualism and Collectivism and give relevant examples. (5)
QUESTION 4 Read the following scenario and answer the
questions that follow. On a bursting Johannesburg Street, a group
of friends from various countries gather around a vibrant graffiti
wall adorned with references to international music, films, and TV
shows. They engage in animated conversations, blending
languages and dialects, as they exchange recommendations,
critique artistic choices, and enthusiastically celebrate the
universality of their shared cultural experiences. 4.1 What is
popular culture? (5) 4.2 Define cultural imperialism and give one
example thereof. (5) Sub-total: [30] 22
QUESTION 1
Explain the concept of ‘global village’ and discuss the role of
technology in facilitating human communication. (10)
Global Village:
The term "global village" was popularized by Marshall McLuhan
in the 1960s to describe the phenomenon where the world is
increasingly interconnected due to advances in communication
technology. In a global village, geographic and cultural distances
, shrink as people from different parts of the world become part of a
single, interconnected community.
Role of Technology:
1. Instant Communication: Technology, especially the
internet and mobile devices, allows for instant
communication across vast distances. Social media
platforms, email, and messaging apps enable people to stay
connected in real-time.
2. Information Access: Technology provides easy access to
information from around the world, fostering a better
understanding of different cultures and perspectives.
3. Virtual Communities: Online forums, social networks, and
virtual reality platforms create spaces where people can
interact, share ideas, and form communities regardless of
physical location.
4. Cultural Exchange: Technology facilitates the sharing of
cultural products like music, films, and literature, leading to a
greater appreciation of cultural diversity.
5. Collaboration and Innovation: Global collaboration on
projects and innovations is made possible through
technology, breaking down barriers and enabling diverse
contributions.
QUESTION 2
Discuss the view of communication as symbolic and provide
two examples of symbolic communication from your own
culture. (5)
Communication as Symbolic: