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MNG2602 Assignment 1 (COMPLETE ANSWERS) Semester 2 2024 - DUE 28 August 2024 R46,50
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MNG2602 Assignment 1 (COMPLETE ANSWERS) Semester 2 2024 - DUE 28 August 2024

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  • July 23, 2024
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MNG2602 Assignment 1
(COMPLETE ANSWERS)
Semester 2 2024 - DUE 28
August 2024
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, MNG2602 Assignment 1 (COMPLETE ANSWERS)
Semester 2 2024 - DUE 28 August 2024
Question 1 Consider the “human capital” highlights for
2023 presented on page 6 of the IAR. Which two sources
of diversity are evident in this section? (2 marks)
Question 2 Consider the Dis-Chem brand in the group
profile on page 8 of the IAR. Identify and explain
(theoretically) the corporate-level strategy that the Dis-
Chem group is following with this brand. (2 marks)
MNG2602/102/2/2024 5
For these questions, here’s a general approach based on common frameworks and topics related
to Integrated Annual Reports (IAR):

Question 1: Diversity Sources in Human Capital Highlights

1. Demographic Diversity: This could include factors such as age, gender, ethnicity, or
nationality of the workforce.
2. Skill and Experience Diversity: This might involve a mix of educational backgrounds,
professional experience, or expertise areas among employees.

To pinpoint the exact sources of diversity mentioned in the IAR, you would need to review the
specific content on page 6 of the document. Look for any mentions of different employee
demographics or varied skill sets.

Question 2: Corporate-Level Strategy for Dis-Chem

1. Market Penetration Strategy: If Dis-Chem is focusing on increasing its market share in
existing markets, this would be a strategy to penetrate the market more deeply with its
current offerings.
2. Diversification Strategy: If Dis-Chem is introducing new products or services or
entering new markets, it might be pursuing diversification, either related or unrelated to
its existing business.

To accurately identify the strategy, check page 8 of the IAR for information on how Dis-Chem is
positioning itself, expanding, or differentiating from competitors.

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