Exam (elaborations)
DISTINCTION
- Institution
- University Of South Africa (Unisa)
BUSINESS MANAGENT ASSIGNMENT 2 SEMESTER 2 2024
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Started on Friday, 12 July 2024, 12:53 AMState Finished
Completed on Friday, 12 July 2024, 1:49 AM
Time taken 56 mins 27 secs
Marks 14.00/15.00
Grade 93.33 out of 100.00
Question 1
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Question text
When choosing the packaging design of a product, the label should be carefully
considered. The label differentiates the product from other similar products, especially if
________________ .
Select one:
a.
containers have been standardised
b.
there is strong competition in the market
c.
product prices differ substantially
d.
it is a new product
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The correct answer is: containers have been standardised
Question 2
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Question text
The various brands of beer that SABMiller markets include: Castle Lager, Castle Light,
Carling Black Label and Hansa Pilsner, to name a few. The packaging for these various
brands is very similar with only the individual labels being different. SABMiller is making
use of _____________ packaging.
Select one:
a.
reusable
b.
speciality
c.
family
d.
economic
Feedback
The correct answer is: family
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