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Exam (elaborations)

COM2601 Assignment 1 Semester 2 2024 - DUE August 2024

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COM2601 Assignment 1 Semester 2 2024 - DUE August 2024 QUESTIONS WITH DETAILED ANSWERS

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  • July 24, 2024
  • 8
  • 2023/2024
  • Exam (elaborations)
  • Questions & answers
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COM2601 Assignment 1
Semester 2 2024 - DUE
August 2024
QUESTIONS AND ANSWERS

, COM2601 Assignment 1 Semester 2 2024 - DUE August 2024



Question 1

1.1 Define and describe organisational culture. (8)

1.2 According to Neher (1997), Miller (2003) and Jones (2007), members of
an organisation can fulfil various network roles. Select an organisation of
choice and identify three network roles that are present in this organisation.
Supplement your answer by providing examples of each of these network
roles. (6)

Question 2

Describe the advantages and disadvantages of the humanistic
management approach in the context of organisational communication. (6)

Question 3

You are a communication specialist for a leading communications agency.
You have been asked to conduct research on the organisational
communication at the national broadcasting corporation of South Africa.
Name and discuss the main steps of the research proposal that you would
follow. Provide examples of activities under each step.

COM2601 Assignment 1 Semester 2 2024

Question 1

1.1 Define and describe organisational culture. (8)

Definition: Organisational culture refers to the shared values, beliefs,
norms, and practices that shape the behavior and interactions of members

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