Exam (elaborations)
DPR3702 ASSIGNMENT 1 SEMESTER 2
- Course
- Public Relations (DPR3702)
- Institution
- University Of South Africa (Unisa)
DPR3702 ASSIGNMENT 1 SEMESTER 2
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TABLE OF CONTENTIntroduction
QUESTION 1: PUBLIC RELATONS IN CAMPAIGN ORGANISATION AND PRESSURE GROUPS
QUESTION 2: PRACTICAL GUIDELINES FOR PRPs
QUESTION 3: DEVELOPING A PUBLIC RELATIONS STRATEGY
QUESTION 4: GOVERNMENT COMMUNICATION STRATEGY
QUESTION 3: SELF-REFLECTION
Conclusion
References
, Introduction
This assignment delves into the practical application of public relations strategies within various
contexts, focusing on campaign organizations, public sector communication, and government
communication strategies. The tasks presented in this assignment explore different facets of public
relations practice, including the roles and tactics of campaign organizations, the planning and
execution of public relations activities for significant events, and the development of effective
communication strategies for public awareness campaigns.
Question 1 centers on the analysis of the Council for the Advancement of the South African
Constitution (CASAC) as a campaign organization. Question 2 requires the creation of a public
relations calendar for the Department of Justice and Constitutional Development, aimed at
celebrating the 28 years of the South African Constitution. Question 3 focuses on developing a
campaign strategy for educating the public about freedom of expression during elections. Question 4
addresses the development of a government communication strategy for organizing a welcome
ceremony for new leadership in the Department of Cooperative Governance and Traditional Affairs..
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