MNG2602 ASSIGNMENT
CORRECT ANSWERS
SEMESTER 2
th
DUE DATE 28 AUGUST
2024 GUARANTEED
DISTINCTION.
Question 1
Consider the “human capital” highlights for 2023 presented on page 6 of the IAR. Which two sources of
diversity are evident in this section? (2 marks)
To identify the two sources of diversity evident in the "human capital" highlights for 2023 on page 6 of
the IAR, consider the following:
1. Gender Diversity: The report may highlight statistics or initiatives related to gender diversity,
such as the representation of women in leadership positions or gender-specific programs.
2. Cultural or Ethnic Diversity: Look for mentions of programs, initiatives, or statistics related to
cultural or ethnic diversity within the workforce, such as diversity training, employee resource
groups, or recruitment efforts targeting diverse backgrounds.
By examining the "human capital" highlights section, you should be able to identify specific references
to these sources of diversity.
, Question 1
Consider the “human capital” highlights for 2023 presented on page 6 of the IAR. Which two sources of
diversity are evident in this section? (2 marks)
To identify the two sources of diversity evident in the "human capital" highlights for 2023 on page 6 of
the IAR, consider the following:
3. Gender Diversity: The report may highlight statistics or initiatives related to gender diversity,
such as the representation of women in leadership positions or gender-specific programs.
4. Cultural or Ethnic Diversity: Look for mentions of programs, initiatives, or statistics related to
cultural or ethnic diversity within the workforce, such as diversity training, employee resource
groups, or recruitment efforts targeting diverse backgrounds.
By examining the "human capital" highlights section, you should be able to identify specific references
to these sources of diversity.
Question 2
Consider the Dis-Chem brand in the group profile on page 8 of the IAR. Identify and explain
(theoretically) the corporate-level strategy that the Dis-Chem group is following with this brand. (2
marks)
Dis-Chem, as a brand within the Dis-Chem Group, follows a corporate-level strategy known as
diversification. This strategy involves the expansion of the company into new products, services, or
industries that are distinct from its current offerings. In the case of Dis-Chem, the corporate-level
strategy of diversification is evident through the expansion of its product offerings beyond
pharmaceuticals to include beauty, health, and wellness products, as well as the provision of various
healthcare services such as clinics and dispensaries.
This diversification strategy allows the Dis-Chem Group to spread its risk across different business
segments, capitalize on new market opportunities, and leverage its existing capabilities and resources to
enter new markets. By offering a wide range of products and services under the Dis-Chem brand, the
company can attract a broader customer base and enhance its competitive position in the retail and
healthcare industry.
Overall, the corporate-level strategy of diversification pursued by the Dis-Chem Group through the Dis-
Chem brand aligns with the theoretical approach of expanding into new markets and businesses to
achieve growth and mitigate risk.
