MAC2602
ASSIGNMENT 3 SEMESTER 2 2024
UNIQUE NO.
DUE DATE: 16 SEPTEMBER 2024
, MAC2602
Assignment 3 Semester 2 2024
Unique Number:
Due Date: 16 September 2024
Principles of Strategy, Risk & Financial Management Techniques
1.1 Example of a Mission Statement
The best example that reflects what should be in a mission statement is option (a):
"We are a distribution organisation that provides fresh produce and high-quality produce
to a network of independent retailers who trade under our brands. We are not in the
grocery business; we are in the people business."
A mission statement usually explains what the organisation does, who it serves, and its
core purpose. In this case, it’s clear they’re a distribution organisation focused on fresh,
high-quality products and prioritising people over just the grocery business, which
captures their broader purpose.
1.2 Secondary Stakeholders Influencing Strategy
The correct answer is option (d) All of the above statements:
All these examples – Black Economic Empowerment legislation, increased taxation on
alcohol, banning smoking in public places, unions demanding salary increases, and
customer boycotts – are actions that come from secondary stakeholders.
Secondary stakeholders are not directly involved in a business (like customers,
employees, or shareholders) but can still impact it, such as government, the community,
or advocacy groups. So, all of the given examples show how external factors or groups
can push for changes in strategy.