,MNM2615 Assignment 3 PORTFOLIO (COMPLETE
ANSWERS) Semester 2 2024 - DUE September 2024 ; 100%
TRUSTED Complete, trusted solutions and explanations.
Section 1: Background of SME/SMME Provide a summary on
the background of your chosen SME/SMME. In the background,
provide information on the products or services the SME/SMME
offers, where it is situated and who its current customers are (a
maximum of one page discussion). (5)
Section 1: Background of SME/SMME
Company Name: FreshBites Catering
Industry: Food and Catering Services
Location: Johannesburg, South Africa
Products and Services: FreshBites Catering is a small-to-
medium enterprise (SME) specializing in catering services for
corporate events, private functions, and personalized meal plans.
The business offers a wide variety of culinary options, including
traditional South African dishes, international cuisine, and
custom dietary menus for events. They focus on fresh, locally
sourced ingredients to create meals that are both delicious and
healthy. In addition to catering for large events, FreshBites
provides meal prep services for busy professionals and health-
conscious individuals.
Customers: The company’s customer base primarily consists of
corporate clients hosting events such as conferences, seminars,
and business meetings. They also serve private individuals who
, require catering for events like weddings, birthdays, and
anniversaries. FreshBites has expanded into offering meal plans,
attracting a growing customer base of professionals looking for
healthy, pre-prepared meals delivered weekly.
Location and Operations: Based in Johannesburg, FreshBites
serves clients in the greater Gauteng area. Its central location
allows it to cater to various events throughout the region, with
an emphasis on prompt delivery and high-quality service. The
business operates out of a commercial kitchen facility and
employs a small, dedicated team of chefs, delivery drivers, and
administrative staff.
FreshBites aims to grow its presence through word-of-mouth
recommendations and expanding its online marketing efforts to
reach a broader audience.
Section 2: Assignments 01 corrections and suggestions You
need to implement corrections and suggestions from
Assignments 01. Your corrected Assignments 01 will be
checked and marked when you submit your final portfolio.
Therefore, it is important that you do not ignore my suggestions
and corrections. Corrections and suggestions from Assignments
01 should be a maximum of 10 pages (15 marks). (15)
For Section 2: Assignments 01 Corrections and Suggestions,
you will need to review the feedback provided on your first
assignment and make the necessary revisions. The corrections
should be clear, demonstrate that you have understood the
comments, and show how you’ve implemented improvements.
Here's a structured approach to tackle this task effectively:
