, THEOMEI APPAREL COMPANY PROFILE Theomei
Apparel is a South African manufacturing company
founded in 2015 in Mahube Valley, Mamelodi East,
Pretoria by Theodosia Bambo, a single mother of two who
has a background in the construction industry. The
company specialises in producing tailor-made and
bespoke scrubs for the medical and beauty industries.
Theomei Apparel started as a reseller but later ventured
into manufacturing, after spotting a gap in the market for
locally made scrubs. With a small but dedicated team, the
company set up a small factory in Bambo's garage and
they enrolled in a short course to enhance their skills.
Theomei Apparel has secured contracts with health and
beauty spas, a pharmacy and Medunsa, and is currently
incubated at The Innovation Hub. The company's long-
term goal is to establish a shop at a health university and
become the leader in providing bespoke scrubs to
hospitals. MNM3709/105/2/2024 6
QUESTION 1 [12 MARKS] Analyse Theomei Apparel's
external environment and provide a summary of each of
the following environments (no more than 200 words per
environment): 1. Economic environment 2. Technological
environment 3. Political and legal environment 4. Global or
international environment MARKING RUBRIC QUESTION
1 Per environment 0 Marks 1 Mark 2 Marks Economic
Technological Political and Legal Global or
international Only a theoretical discussion was provided of
the environmental variable. The environmental variable
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