Exam (elaborations)
MNM3709 Assignment 4 (COMPLETE ANSWERS) Semester 2 2024 - DUE 30 October 2024
- Course
- Strategic Marketing
- Institution
- University Of South Africa
TRUSTED WORKINGS, EXPLANATIONS AND SOLUTIONS
[Show more]
Seller
Follow
Content preview
MNM3709 Assignment 4(COMPLETE
ANSWERS) Semester 2
2024 - DUE 30 October
2024
Kelvincheruiyot84@gmail.com
, MNM3709 Assignment 4 (COMPLETE ANSWERS)
Semester 2 2024 - DUE 30 October 2024
THEOMEI APPAREL COMPANY PROFILE Theomei Apparel is a South
African manufacturing company founded in 2015 in Mahube Valley,
Mamelodi East, Pretoria by Theodosia Bambo, a single mother of two who
has a background in the construction industry. The company specialises in
producing tailor-made and bespoke scrubs for the medical and beauty
industries. Theomei Apparel started as a reseller but later ventured into
manufacturing, after spotting a gap in the market for locally made scrubs.
With a small but dedicated team, the company set up a small factory in
Bambo's garage and they enrolled in a short course to enhance their skills.
Theomei Apparel has secured contracts with health and beauty spas, a
pharmacy and Medunsa, and is currently incubated at The Innovation Hub.
The company's long-term goal is to establish a shop at a health university
and become the leader in providing bespoke scrubs to hospitals.
MNM3709/105/2/2024 6 QUESTION 1 [12 MARKS] Analyse
Theomei Apparel's external environment and provide a summary
of each of the following environments (no more than 200 words
per environment): 1. Economic environment 2. Technological
environment 3. Political and legal environment 4. Global or
international environment MARKING RUBRIC QUESTION 1 Per
environment 0 Marks 1 Mark 2 Marks Economic Technological
Political and Legal Global or international Only a theoretical
discussion was provided of the environmental variable. The
environmental variable was not applied to Theomei. The incorrect
theory was used to apply practically. No evidence of thinking
critically or applying knowledge. The example of the
environmental variable was applicable to Theomei but lacked
detail or was not clear. Attempted to link the environmental
variable to Theomei, but the link was weak. Showed some
evidence of critical thinking ability but limited. The explanation
was too long (more than 200 words per environment). A clear but
brief example was provided of the environmental variable for
Theomei. Demonstrated critical thinking and application of
practical knowledge in a clear, concise. Copying The examples
are copied from other sources, including but not limited to
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through EFT, credit card or Stuvia-credit for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying this summary from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller Executor. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy this summary for R46,47. You're not tied to anything after your purchase.
Can Stuvia be trusted?
4.6 stars on Google & Trustpilot (+1000 reviews)
67096 documents were sold in the last 30 days
Founded in 2010, the go-to place to buy summaries for 14 years now