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MNG3701 Assignment 2 Semester 1 | Due 14 April 2025 R50,00
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MNG3701 Assignment 2 Semester 1 | Due 14 April 2025

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MNG3701 Assignment 2 Semester 1 | Due 14 April 2025. All questions answered. Instructions: Conduct an internet search and access the Standard Bank of South Africa Integrated Report for 2023. Read the report and answer the questions that follow in an essay format of 2 500 – 3 000 words (maximum ...

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  • January 28, 2025
  • 9
  • 2024/2025
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Instructions:
Conduct an internet search and access the Standard Bank of South Africa Integrated Report for 2023.
Read the report and answer the questions that follow in an essay format of 2 500 – 3 000 words
(maximum of 10 pages).
1. Start the essay with an introduction.
2. Each question should be answered in a separate paragraph with a clear heading/sub-heading.
3. When answering the question, begin with a theoretical overview based on the prescribed material
and additional resources and then apply the theory to the case study.
4. Use in-text citations to acknowledge your sources and include a full list of references.
5. End your essay with a conclusion.
6. All the questions should be answered as part of the essay with one introduction, a body and one
conclusion.

 Essay 1

Introduction
In a competitive and rapidly changing banking environment, understanding a company’s strategic
position is critical for maintaining a competitive edge. This essay explores the strategic position of
Standard Bank of South Africa (SBSA) through a comprehensive analysis. It utilizes tools such as
the four-corner analysis, cost leadership strategy, Porter's Five Forces, SWOT analysis, and a
PESTLE framework to evaluate SBSA’s position and identify strategies for growth and
competitiveness in the challenging South African banking landscape.

Four-Corner Analysis of a Competitor
The four-corner analysis is a strategic tool used to predict a competitor’s future actions by evaluating
their motivation, current strategy, assumptions, and capabilities. It provides insights into the drivers
behind competitors’ behaviors and helps organizations anticipate and respond effectively to their
strategic moves.

A key competitor of SBSA is FirstRand Bank, a leading financial services group in South Africa.
FirstRand operates across various financial sectors, making it a direct competitor to SBSA. Applying
the four-corner analysis to FirstRand highlights its strategic approach and competitive drivers:

 Motivation: FirstRand’s primary motivation is to maintain its strong market position while
expanding its portfolio. The bank focuses on delivering superior shareholder returns and
leveraging innovation and technology to enhance customer experiences. Their ambition to
extend their presence across South Africa and other African markets reflects their
growth-driven motivation.

 Current Strategy: FirstRand adopts a customer-centric approach supported by advanced
digital solutions. Its strategy emphasizes operational excellence, teamwork, and a diversified
portfolio covering retail, commercial, investment banking, and insurance services. Additionally,
it prioritizes innovation and digital transformation to enhance efficiency and customer
engagement while pursuing growth in Africa.

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