Vrije Universiteit Amsterdam (VU) • Msc. Marketing
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Populaire samengevatte boeken Vrije Universiteit Amsterdam (VU) • Msc. Marketing
Nieuwste samenvattingen Vrije Universiteit Amsterdam (VU) • Msc. Marketing
This is a summary of the article "Entry Timing: Enduring Lessons and Future Directions"
This is a summary of the article "New telecommunication technologies, big data and online behavioral advertising: do we need an ethical analysis?"
This is a summary of the article "Organizing for Marketing Excellence"
This is a summary of the article "Research in Marketing Strategy"
This is a summary of the article "Rethinking Marketing"
This is a summery of the article "The cooperation of marketing theory and the ethic of responsibility: an analysis with focus on two views on value creation"
This is a summary of the article "Building, Measuring, and Profiting from Customer Loyalty"
This is a summary of the article "Buying Time Promotes Happiness"
This is a summary of the article "Consumer Adoption of New Products: Independent Versus Interdependent Self-Perspectives"
This is a summary of the article "Free Offer ≠ Cheap Product: A Selective Accessibility Account on the Valuation of Free Offers"