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Best selling Principles of Marketing notes
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Marketing summary Y2Q2 BV
- Summary • 54 pages • 2019 Popular
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Extended summary of Marketing BV quarter Y2Q2. Contains training slides and book chapters.
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Marketing summary BS Y2-Q1 IBS
- Summary • 42 pages • 2019 Popular
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Summary of marketing BS Y2-Q1.
Includes slides from class and Kotler chapters 1, 2, 8, 11, 12, 15
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Marketing Year 2 Quarter 1
- Summary • 32 pages • 2019 Popular
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This summary covers the topics: BCG Matrix, Confrontation Matrix with strategies per quadrant, Product and Pricing strategies with the product life cycle, market penetration and market skimming, Place and communication strategies including distribution channels, push and pull strategy. Further, the highlights of the book 'Principles of Marketing' by Philip Kotler (7th edition) are covered regarding: Chapter 1, 8, 11, 12, 14, and 15. This is for the Marketing exam of International Business year...
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principles of marketing chapter 1
- Summary • 4 pages • 2021 Popular
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principles of marketing chapter 1 
kotler
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Summary Principles of Marketing IB Y2Q2
- Summary • 12 pages • 2022 Popular
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Summary for the study international business: Principles of marketing. based on Year 2, Quarter 2
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principles of marketing chapter 7
- Summary • 2 pages • 2021 Popular
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principles of marketing chapter 7 
Kotler
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Marketing IBS year 1 summary
- Summary • 4 pages • 2021 Popular
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- R105,13
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chapter 1 2 3 5 6 7 19 20 
Kotler, P., Armstrong, G., Harris, L. C., & Piercy, N. (2017). Principles of Marketing - 7th European Edition
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marketing
- Summary • 4 pages • 2021 Popular
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principles of marketing chapter 19 
Kotler
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principles of marketing chapter 20
- Summary • 3 pages • 2021 Popular
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principles of marketing chapter 20 
Kotler
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principles of marketing chapter 2
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principles of marketing chapter 2 
Kotler
Newest Principles of Marketing summaries
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Complete summary of book and lectures slides of Marketing I and II
- Summary • 93 pages • 2023 New
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- R399,64
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This summary is a compilation of all the lectures slides and chapters of the book Principles of Marketing, 7th Edition, by Philip Kotler, Gary Armstrong, Lloyd C. Harris, Nigel Piercy. 
This summary contains the following chapters: 
1,2,3,5,6,7,8,9,12,18, 20
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Principles of Marketing - Philip Kotler
- Package deal • 10 items • 2021 New
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samenvatting in het Engels van principles of marketing, Philip kotler
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principles of marketing chapter 1
- Summary • 4 pages • 2021 New
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principles of marketing chapter 1 
kotler
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principles of marketing chapter 7
- Summary • 2 pages • 2021 New
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principles of marketing chapter 7 
Kotler
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marketing
- Summary • 4 pages • 2021 New
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principles of marketing chapter 19 
Kotler
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principles of marketing chapter 2
- Summary • 4 pages • 2021 New
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principles of marketing chapter 2 
Kotler
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principles of marketing chapter 20
- Summary • 3 pages • 2021 New
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principles of marketing chapter 20 
Kotler
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principles of marketing chapter 5
- Summary • 3 pages • 2021 New
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principles of marketing chapter 5 
Kotler
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principles of marketing chapter 3
- Summary • 2 pages • 2021 New
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principles of marketing chapter 3 
Kotler
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principles of marketing chapter 6
- Summary • 2 pages • 2021 New
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principles of marketing chapter 
Kotler
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