MNG3701
EXAM PACK
FOR ASSISTANCE WITH THIS MODULE +27 67 171 1739
,UNIVERSITY EXAMINATIONS
Oct/Nov 2023
MNG3701
Strategic Planning IIIA
70 Marks
4 Hours
Examiners:
First: Ms MH Mawila
Second: Dr H Koloba
External: Ms S Hughes
English
This paper consists of 7 pages.
NB: This is an open book examination.
Instructions:
1. Answer all 4 questions.
2. Explanations should be in full sentences to earn full marks.
3. Complete the online declaration of your work when submitting.
4. NO emailed scripts will be accepted.
5. Examination scripts must be submitted on BOTH myExams and the Invigilator app.
6. The Invigilator App:
• Please find attach the QR Code below.
• Please note that you should scan the QR code as soon as you start with your
assessment.
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downloaded your question paper during the 15-minute download window before the
official exam start time per the timetable.
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commencement time of the assessment and it should therefore be scanned as soon
as possible to start the invigilation.
• Please take note that you can only scan the QR code once. Make sure you are ready
to start the assessment when you scan the QR Code.
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MNG3701
OCT/NOV 2023
• It is important to note that you must adhere to the time limit in your myExams
assessment as the invigilation time in the app could exceed the time allocated to
complete your assessment.
• Keep the Invigilator app open on your smartphone during the assessment. You are
not allowed to leave or minimise the application. You cannot minimise the
application and use your smartphone for typing. If you wish to use a
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• If you experience technical difficulties on The Invigilator App, contact the technical
helpdesk via WhatsApp on 073 505 8273.
Good Luck!
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MNG3701
OCT/NOV 2023
Read the case study below and answer all the questions that follow.
YOUR RESPONSES TO THE QUESTIONS SHOULD BE BASED ON THE PRESCRIBED BOOK,
STUDY GUIDE AND THE INFORMATION PROVIDED IN THE CASE STUDY.
YOU ARE STRONGLY DISCOURAGED FROM COPYING CONTENT FROM THE INTERNET.
COPYING AND PASTING FROM THE INTERNET MAY RESULT IN NO MARKS BEING AWARDED!
AFRICAN BANK
Background
The story of how African Bank was founded is largely unknown. It all began in 1964 – 58 years ago! In
1964, a group of black businessmen and entrepreneurs, including Dr Sam Motsuenyane and Dr Richard
Maponya, envisioned a bank that would service the needs of all South Africans, not merely a select few.
They wanted to create a trusted financial partner for individuals, households, communities, and
entrepreneurs on their journey to prosperity.
Starting with just R70 of their personal funds, they began the arduous process of raising the R1 million
needed to register the bank – a seemingly impossible task back then. However, they had the tenacity and
audacity to believe that they could do it. It took time and determination but, a decade later, African Bank
was born.
African Bank Limited (ABL) is a retail bank in South Africa that offers financial products and services. ABL
is licensed as a locally-controlled bank by the South African Reserve Bank. Headquartered in Midrand,
South Africa, the bank has a countrywide branch distribution network, in addition to a full digital channel
offering, as well as sales, collections, and customer service contact centres. Through our ‘Excelerate25’
strategy, we seek to expand African Bank’s service offering to include Business Banking. Furthermore,
as part of our brand repositioning, we are reminding all our stakeholders of our heritage by using one
word – audacity – to inspire a new generation of South Africans.
Product and service offering
Customers can bank, borrow, save, invest and insure with us all through our revolutionary product platform
MyWORLD. It provides access to a bank account with zero monthly account fees, six free bank accounts
to share at South Africa’s best interest rate on their positive balances and investments, tailor-made
Personal Loans and globally-accepted, instant Credit Card issuance. Customers also have the option to
apply for an Overdraft facility when their salaries are paid into their bank account. Ancillary products
comprise insurance in the form of funeral plans and Credit Life insurance on all our credit products.
