100% satisfaction guarantee Immediately available after payment Both online and in PDF No strings attached
logo-home
Previously searched by you
Previously searched by you
logo
MNO2609 Assignment 5 Semester 2 2024 | Due September 2024 R50,00   Add to cart
Quickly navigate to
Preview
  2.  
  3. University Of South Africa (Unisa)
  4.  
  5. Department of Operations Management (MNO2609)

Exam (elaborations)

MNO2609 Assignment 5 Semester 2 2024 | Due September 2024
 8 views  0 purchase

MNO2609 Assignment 5 Semester 2 2024 | Due September 2024. All questions answered with references. Question 1 1.1. Quality starts with understanding customer needs and ends when those needs are satisfied. In view of this statement, explains quality. 1.2. A development of quality concept rega...

[Show more]

Preview 2 out of 13  pages

Document information

  • August 29, 2024
  • 13
  • 2024/2025
  • Exam (elaborations)
  • Questions & answers

Subjects

  • mno2609 assignment 5 semester 2 2024

Connected book

book image

Book Title:

Author(s):

  • Edition:
  • ISBN:
  • Edition:

More summaries for

All for this textbook (3)

Written for

All documents for this subject (1)

Seller

avatar-seller
Aimark94

Reviews received

Content preview

, PLEASE USE THIS DOCUMENT AS A GUIDE TO ANSWER YOUR ASSIGNMENT

Please note that the author of this document will not responsibility for any plagiarizing you
commit.

 Question 1

1.1. Quality starts with understanding customer needs and ends when those needs are satisfied.
In view of this statement, explains quality.

Quality is fundamentally about understanding and meeting customer needs. It starts with a deep
comprehension of what the customer requires, whether it's a product or service, and involves a series
of processes to ensure these needs are met effectively. Quality encompasses various dimensions such
as product-based quality, where the focus is on the features and attributes of the product, and
user-based quality, which hinges on customer satisfaction after using the product. Managing quality
requires an organization to align its processes and standards to meet customer expectations
consistently, striving for excellence in every aspect. Ultimately, quality is achieved when the
customer's needs are fully satisfied, creating a positive perception and trust in the product or service
provided.

(Study Guide - Page: 2)

1.2. A development of quality concept regarding customer and their satisfaction results in
customer loyalty. Research shows that focus on customer loyalty can provide several commercial
advantages. Describe commercial advantages.

Focusing on customer loyalty brings several commercial advantages to a business. One key
advantage is the enhancement of customer retention, which leads to a steady stream of repeat
business, thereby ensuring consistent revenue. Loyal customers are also more likely to engage in
positive word-of-mouth, effectively becoming brand ambassadors who attract new customers at no
additional cost to the company. Moreover, maintaining a loyal customer base reduces the need for
extensive marketing expenditures aimed at acquiring new customers, thus lowering overall
marketing costs. Additionally, loyal customers often show less sensitivity to price increases,
allowing companies to maintain or even improve profit margins without losing business. Finally,
customer loyalty fosters a stable relationship that can provide valuable feedback, enabling
continuous product or service improvements .

(Study Guide - Page: 8)

The benefits of buying summaries with Stuvia:

Guaranteed quality through customer reviews

Guaranteed quality through customer reviews

Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.

Quick and easy check-out

Quick and easy check-out

You can quickly pay through EFT, credit card or Stuvia-credit for the summaries. There is no membership needed.

Focus on what matters

Focus on what matters

Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!

Frequently asked questions

What do I get when I buy this document?

You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.

Satisfaction guarantee: how does it work?

Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.

Who am I buying this summary from?

Stuvia is a marketplace, so you are not buying this document from us, but from seller Aimark94. Stuvia facilitates payment to the seller.

Will I be stuck with a subscription?

No, you only buy this summary for R50,00. You're not tied to anything after your purchase.

Can Stuvia be trusted?

4.6 stars on Google & Trustpilot (+1000 reviews)

73314 documents were sold in the last 30 days

Founded in 2010, the go-to place to buy summaries for 14 years now

Start selling
R50,00
  • (0)
  Buy now