Principles of Marketing (PMK110)
Damelin (DCC)
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Marketing 5e
Charles W. Lamb, Joseph F. Hair, N. S. Terblanché, Prof. Carl McDaniel, Christo Boshoff, Prof. Nic Terblanche
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Segmenting and targeting markets
- Summary • 5 pages • 2021
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a summary on segmenting and targeting markets
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Segmenting and targeting markets
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a summary on segmenting and targeting markets
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Understanding consumer decision making
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A summary on understanding consumer decision making
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Understanding consumer decision making
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Positioning the Firm and its Products
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A summary on positioning the firm and its products
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Positioning the Firm and its Products
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A summary on positioning the firm and its products
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Product Decisions
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A brief summary on product decisions
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Product Decisions
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Pricing concepts
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A summary of chapter 13 pricing concepts
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Pricing concepts
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A summary of chapter 13 pricing concepts
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An Overview on Marketing
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A brief summary on the overview of Marketing or an introduction to marketing
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An Overview on Marketing
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A brief summary on the overview of Marketing or an introduction to marketing
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Developing and Managing Products
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A brief summary on chapter 9's Developing and managing products
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Developing and Managing Products
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A brief summary on chapter 9's Developing and managing products
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Summary Marketing 5e, ISBN: 9780199079926 Principles of Marketing (PMK110)
- Summary • 4 pages • 2021
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a brief summary on chapter 2's analysing the market environment
Summary
Summary Marketing 5e, ISBN: 9780199079926 Principles of Marketing (PMK110)
Last document update:
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a brief summary on chapter 2's analysing the market environment
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Make study stress less painful
Study stress? For sellers on Stuvia, these are actually golden times. KA-CHING! Earn from your study notes too and start uploading now. Discover all about earning on Stuvia
Study stress? For sellers on Stuvia, these are actually golden times. KA-CHING! Earn from your study notes too and start uploading now. Discover all about earning on Stuvia